Hey, I'm Beata

I design with empathy and intent, grounding every decision in real user insights. Through in-depth user research, persona development, and usability testing, I ensure that each product experience is not only functional but meaningful—bridging user needs with business goals.

I partner closely with stakeholders, developers, product managers, and researchers to align visions, uncover constraints, and guide projects from concept to implementation. My ability to facilitate design discussions and workshops ensures shared understanding and stronger outcomes.

I adhere to WCAG standards and design with accessibility in mind from the start—ensuring products are usable and inclusive for all users. This includes thoughtful interaction patterns, proper semantic structure, and clear visual hierarchy.

I bring a strategic mindset to every project, framing challenges as opportunities for innovation. By connecting user behavior with product vision and analytics, I design solutions that not only look good but drive engagement, efficiency, and measurable results.